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Premier League in IndiaPremier League in India

Dec 08, 2025

India's Next 50 Million Football Fans Are Already Here. The Premier League Just Needs to Find Them

14 partnership ideas that could turn casual scrollers into lifelong fans

Nilesh Deshmukh

Premier League in IndiaPremier League in India

Dec 01, 2025

Strategic Shifts in India's Sports Ecosystem: Why the Premier League Must Adapt Now

From cricket-only nation to multi-sport digital powerhouse: How India's 90% mobile-first audience is forcing football, esports and entertainment to converge

Nilesh Deshmukh

Premier League in IndiaPremier League in India

Nov 24, 2025

Beyond the Cities: Scaling Premier League Passion Through India's Villages and Small Towns

How low-bandwidth tactics, vernacular content, and village tournaments can unlock sustainable fandom in rural and semi-urban India

Nilesh Deshmukh

Premier League in IndiaPremier League in India

Nov 17, 2025

India's Heartland: The Premier League's Final Frontier

Small-town India is football's fastest-growing audience — yet the Premier League's engagement is still metro-first. Here are the gaps and the growth levers no one is talking about

Nilesh Deshmukh

Premier League in IndiaPremier League in India

Nov 10, 2025

How the Premier League Can Win India: A 7-Lever Fan Acquisition Playbook

From regional-language commentary to creator-led content, here’s how the Premier League can turn a generation of curious viewers into lifelong fans

Nilesh Deshmukh

Premier League in IndiaPremier League in India

+1+1

Nov 03, 2025

Premier League's India Strategy: A Complete Fan Journey Guide

How the world's most-watched football league is winning hearts in one of its fastest-growing markets

Nilesh Deshmukh